vitalora storytelling
Big-agency strategy. Boutique-agency soul.
Storytelling That Moves People
THE BEST BRANDS DON’T JUST INFORM, THEY INSPIRE.
Vitalora brings strategic rigor and editorial craft to every engagement, helping healthcare and wellness organizations communicate with the sophistication their work deserves.
Whether you're scaling a category-defining company or launching a founder-led brand, we meet you where you are with flexible models built around your goals.
Trusted by Organizations
Shaping the Future of Health
CONTENT MARKETING
thought leadership + editorial strategy
Position your brand as a category authority with content that earns attention and builds trust.
We develop executive thought leadership, long-form editorial, and SEO-driven storytelling that elevates your voice in the market. From white papers and bylined articles to blog strategy and brand journalism, we create content with substance—designed to resonate with decision-makers and drive measurable results.
WHAT’S INCLUDED
Content strategy and editorial calendar development
Executive thought leadership and ghostwriting
Long-form articles, guides, and white papers
SEO storytelling and keyword strategy
Content performance analysis and optimization
Investment starts at $4,000/month
STRATEGIC INTENSIVES
focused engagement for critical moments
Not every brand needs an ongoing partnership—sometimes you need focused, expert support to define your story and set the foundation for growth.
Our Strategic Intensives are short-term, high-impact engagements designed for founders, entrepreneurs, and early-stage teams ready to clarify their narrative, develop their brand voice, and launch content that sets the tone for what's next.
IDEAL FOR:
Brand messaging and positioning development
Website copy and launch content
Investor narrative and pitch deck storytelling
Content strategy foundation and editorial roadmap
Investment starts at $3,000/project
meet the team
YOUR PARTNERS IN STRATEGY AND STORY
Vitalora was founded by Michelle Hacunda, a strategist and storyteller with more than a decade of experience in healthcare, life sciences, and wellness communication. Every engagement is led with curiosity, editorial rigor, and a deep commitment to work that improves lives.
SOCIAL MEDIA MARKETING
strategic presence, consistent voice
Build a social presence that reflects the sophistication of your brand.
We bring narrative design and strategic thinking to social media, developing content that connects with your audience and reinforces your brand positioning. From content creation to community engagement to performance analytics, we manage your presence with intention and craft.
WHAT’S INCLUDED:
Social media strategy and content planning
Narrative design and brand voice development
Content creation and copywriting
Community management and engagement
Analytics, reporting, and optimization
Investment starts at $3,500/month